Agribusiness adopts ESG practices to meet growing global market demands
Dimitra ESG provides ESG maturity mapping and policy implementation for agribusinesses, integrating Web3 technologies to enhance sustainability efforts.
The global market for environmental, social and governance (ESG) practices is experiencing significant growth. As awareness of sustainability and responsible business operations increases, companies with strong ESG frameworks are becoming more appealing to consumers, investors and partners.
These businesses are perceived as lower risk and more resilient in the face of economic and environmental challenges. The demand for transparency, ethical sourcing and sustainable operations is driving organizations across all sectors to adopt ESG practices, making them essential for long-term success and market access.
Empowering agribusiness sustainability with ESG solutions
In response to this growing demand, Dimitra , a global agricultural technology and sustainability solutions company, has introduced Dimitra ESG. The new service aims to provide ESG maturity mapping and policy implementation specifically for agribusiness.
The initiative comes at a time when ESG practices are no longer optional but necessary for companies to remain competitive in global markets. Many agribusiness companies and cooperatives are unprepared to meet these requirements and lack the knowledge to do so. The absence of robust ESG practices can lead to reputational damage, financial losses and exclusion from international markets that prioritize ESG criteria in their supply chains.
Dimitra ESG has already been adopted by the Brazilian Association of Producers and Exporters of Fruits and Derivatives (ABRAFRUTAS), highlighting its relevance and potential impact.
Source: Dimitra
Dimitra ESG’s process is divided into two key steps. First, the service conducts an ESG maturity mapping for companies and cooperatives. Using a specialized form, the initiative measures existing knowledge and practices related to ESG.
The second step involves leveraging artificial intelligence (AI) for comprehensive assessments and blockchain technology for transparency and data integrity. Based on the mapping results, Dimitra ESG offers specialized consulting to develop and implement customized ESG policies and programs.
Harnessing Web3 technologies for ESG integration
Dimitra ESG integrates Web3 technologies , allowing companies and cooperatives to use DMTR ERC-20 tokens — Dimitra’s utility token — to offset carbon emissions and improve social actions.
After assessing each organization’s ESG maturity, DMTR tokens can be used to facilitate the purchase of carbon credits, invest in social causes that support small farmers and acquire forest real-world assets (RWAs).
Strengthening ESG in Brazilian fruit exports
Brazil is renowned for its diverse and high-quality fruit production. The country is a top exporter of fruits such as mangoes, melons, papayas, limes and grapes. These fruits are highly valued in international markets for their taste, quality and adherence to stringent food safety standards.
The fruit export sector bolsters Brazil’s economy and supports thousands of jobs and local communities across the country. The partnership with ABRAFRUTAS, an organization whose members account for approximately 80% of Brazil’s fresh fruit exports, underscores the significance of Dimitra ESG. In 2023, Brazil’s fruit exports exceeded $1.2 billion, reflecting the sector’s growth and potential.
“We are thrilled to launch Dimitra ESG in collaboration with ABRAFRUTAS,” said Jessé Rovira, Brazil sales director for Dimitra Incorporated, adding:
“Our mission is to empower agribusiness companies to embrace sustainability, enhance their ESG practices and thrive in a market that increasingly values responsible and sustainable operations.”
“Partnering with Dimitra aligns perfectly with our commitment to promoting sustainability within the fruit export sector ,” stated ABRAFRUTAS CEO Eduardo Brandão, who underlined the importance of this collaboration, saying:
“This initiative will provide our members with the tools and guidance they need to meet global ESG standards and continue to excel in international markets.”
By facilitating ESG compliance and leveraging blockchain technologies, Dimitra ESG enhances individual company practices and contributes to a more sustainable, transparent and resilient global agricultural industry. Initiatives like Dimitra ESG pave the way for the broader adoption of ESG principles, promoting long-term growth and fostering a more environmentally responsible future .
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