Morgan Stanley predicts: Apple phone prices may skyrocket, US tariff policy severely hits Apple's supply chain

After US President Trump announced the "reciprocal tariff" plan, Apple Inc.'s stock price suffered heavy losses for two consecutive trading days, significantly reducing its market value. According to estimates by investment bank Morgan Stanley, the additional tariffs on China will cost Apple Inc. an extra $8.5 billion annually. Reuters quoted analysts as saying that if Apple passes all tariff costs onto consumers, the retail price of iPhone 16 Pro Max in the US would rise from its current $1599 to $2300 (approximately 16750 yuan). During Trump's first term, Apple began diversifying its supply chain but plans by the Trump administration to impose high "reciprocal tariffs" on Southeast Asian countries will undoubtedly severely impact Apple's supply chain.